Choosing the right markets.
Talking to the right importers.
Strategic methodology for wineries and D.O. based on market and importer analysis.
We help wineries and Designations of Origin to identify the right markets and importers.
WMM is a strategic methodology developed by Vinos Distintos to help you decide where to compete and which importers to work with.
It combines over 30 years of experience in international markets, market analysis, importer portfolio reviews, and the development of a strong sales narrative to identify where there is a real fit between your wines and international demand.
The goal is to align the winery, the market, and the importer under a single strategic approach.
WINE MATCH METHOD - STRATEGIC CONSULTING FOR WINERIES AND D.O.
by VINOS DISTINTOS
THE PROBLEM
Why do most wineries fail when exporting?
❌ Lack of Strategy
Without a clear strategy to internationalize your wines, thinking that everything fits in any market.
❌ Wrong market
Choosing countries without analyzing the competition, real demand, or price structure. Result: wines that can't find a market.
❌ Importer that doesn't fit
Contacting importers without knowing their current portfolio, their sales channels, or their customer profile.
Result: Most emails are ignored.
❌ Generic message
Send the same PDF presentation to 50 importers without customization.
Result: Most do not respond.
Wine Match Method:
The methodology that aligns
winery, market and importer.
THE SOLUTION
A method for deciding where and with whom to export.
We identify the markets with the greatest potential.
We identify the markets where your wine has a real chance of competing.
Not all markets are suitable for all wines.
We analyze competition, channels, positioning, and category evolution to define where a real fit exists.
We do not propose indiscriminate expansion. We define clear priorities.
Choosing the wrong market can set international growth back by years.
We identified the importers that fit the bill.
We are not looking for any more importers.
We look for the ones that match your wines.
No trabajamos con listados masivos.
Analizamos tu portfolio actual, sus canales de venta y su posicionamiento habitual para detectar compatibilidades reales.
Buscamos coherencia entre bodega, mercado e importador.
The goal is not to send more proposals.
It's about starting conversations that are more likely to turn into sales.
We create the right message for each importer.
Each market requires a different approach.
And every importer too.
Each importer receives a proposal designed specifically for him.
We adapt the message and approach according to market, channel and portfolio, presenting the winery, territory and wines from the angle that best suits.
We don't send generic documents. We use a method to generate real interest.
A good strategy opens doors.
The right message creates real opportunities.
WHY DOES WINE MATCH METHOD MAKE A DIFFERENCE?
Because it connects the market, the importer, and the wine coherently.
